Content management is crucial for your company’s online presence these days. But the average adult attention span is only 2.8 seconds. How then do you not only grab a potential costumer’s attention but also keep it and turn a visitor into a buying customer? 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster than text. And that’s where visual content marketing comes in…
Do you keep text and image updates separate? Have you considered how text and visual content complement each other?
Pairing visual content with clever, descriptive text can create a true marketing force that leads to more interaction.
Here you’ll find seven ways companies are using visual content to get better overall engagement…