Digital Marketing






use google analytics for business
Google Analytics is the most popular free tool for measuring the success of your marketing efforts. If you use Google Analytics correctly it can be a very powerful tool for your business. With it, you can view the volume of your website traffic, track where your website visitors are coming…

How to use Google Analytics to improve your marketing



Facebook vs Instagram marketing
Are you using Instagram for business? Most businesses can be found on Facebook these days but still many don’t use Instagram. Facebook advertising is big while Instagram advertising is still only getting started meaning there might be some interesting opportunities there for your company… By now Instagram has proven to be…

Instagram vs Facebook: why you should embrace Instagram for business



SEO and Web Design
SEO, or Search Engine Optimization, is crucial to help potential clients find your website SEO is also one of the most misunderstood parts of digital marketing but without it competing online will be very difficult. This extensive article will teach you what SEO is, how to write better content and numerous useful…

SEO: How To Write Content For People & Optimize For Google



email marketing trends and statistics
Email marketing, some people think it’s an old fashioned marketing tool. But, when done right, email marketing is highly effective. Email Marketing is actually one of the most effective channels to drive sales. For example: email marketing is 40 times more successful at bringing new customers than Facebook or Twitter. This infographic…

Email Marketing Statistics and Trends




content marketing machine
What is content marketing? Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to acquire and retain customers. It is an ongoing process that is best integrated into your overall marketing strategy. Larger companies employ content marketing specialists because they see the…

5 Content Marketing Mistakes Even the Pros Make









google search engine optimization
Google: everyone knows it and almost everyone uses it. This is an interesting article about the effects of Google and other search engines on the buying process. Both for online businesses and for brick-and-mortar stores it is important to understand not only how Google and other search engines work but…

How Organic Search Has Transformed The Rules Of Business