International Business Development & Marketing Consultant

Digital Marketing

google search engine optimization — Google: everyone knows it and almost everyone uses it. This is an interesting article about the effects of Google and other search engines on the buying process. Both for online businesses and for brick-and-mortar stores it is important to understand not only how Google and other search engines work but […]

How Organic Search Has Transformed The Rules Of Business

in Online Marketing tagged Content Marketing / Digital Marketing / Google / Online Marketing / Search Engine Optimization (SEO) by atozmarketing

Social Media Marketing Strategy — With increasing competition and a growing focus on paid advertising on social media it’s not that easy anymore to stand out and make the most of your social media marketing. This article offers some useful tips for building your influence on social media. Influence on social media can be […]

4 Methods to Build Your Influence on Social Media

in Online Marketing tagged Digital Marketing / Online Marketing / Social Media Marketing by atozmarketing

content marketing machine — No matter how large or small your digital marketing campaigns, you need a good content management strategy. This infographic shows you 7 clear, useful steps to build a ‘content marketing machine’ and shows that content marketing should have a process and a workflow. How to Build a Content […]

7 Steps to Build a Content Marketing Machine

in Online Marketing tagged Content Marketing / Digital Marketing / Infographic / Online Marketing by atozmarketing

Instagram for business — Should you use Instagram for your business? Although it might work better for certain types of businesses than for others, there is no getting around it anymore: Instagram is a marketing tool and could help your business. Companies have realized that Instagram is another opportunity to market their products […]

Instagram Best Practices: Using Instagram for Business

in Online Marketing tagged Digital Marketing / Instagram / Online Marketing / Social Media Marketing by atozmarketing

Digital Marketing Consultant — A lot of day-to-day marketing work can be done, and should be done if you ask me, by your staff. But does that mean you don’t really need a Marketing Consultant? No, not at all. Often times, the marketing director, owner, or internal team, are tasked with managing several […]

10 Reasons Every Website-driven Business Needs a Marketing Consultant

in Online Marketing tagged Digital Marketing / Online Marketing by atozmarketing