What is Marketing Automation & How to Use It?

Marketing automation has become the new buzzword.

A lot of online businesses and startups have been asking me which marketing automation tools I recommend.

What is Marketing Automation?

Simply put marketing automation is the use of software to automate certain marketing processes.

But before you decide to spend your money on marketing automation tools, check out this beginners guide. Start by understanding what marketing automation is, what options you have and then decide what works best for your business.


A Beginner’s Guide to Marketing Automation

Wouldn’t it be nice to just sit back one day and have your marketing be done for you?


We’ve all had those days where we have back-to-back meetings from 9 until 5, yet still have a huge to do list (like sending out a bunch of emails to our prospects and getting new blog posts up), and we know there is just no way that we can ever get it all done.


Luckily, there’s a solution. A solution that can not only do a little of the work for us, but can make our marketing process more efficient…

Read the full article about marketing automation here >>


Also read:

How to Use Google Analytics to Improve Your Marketing